How much does it cost to develop an app? How long does it take?
Many people think it's a matter of a great idea and a little bit of coding and voilà! Not so fast. In reality, it often takes a comprehensive team several months to pull it all together. While they're working on the app itself, you need to have the marketing team putting together a promotional plan to get it into the right hands (whether it's being sold to an individual or a corporation). Of course, all this costs some bucks.
Greg Grundberg, star of NBC's "Heroes," has a second job as an app developer. In this clip from "Planet of the Apps," on CNBC, Greg shows off how his coupon app, Yowza!!, works.
